DIE 2-MINUTEN-REGEL FüR WERBETECHNOLOGIE (AD TECH)

Die 2-Minuten-Regel für Werbetechnologie (Ad Tech)

The main advantage that RTB offers to both publishers and advertisers is efficiency — as an automated process, RTB eliminates the negotiations involved in traditional ad deals and significantly reduces the time it takes to buy and sell inventory.It’s easy to confuse display and programmatic ads, especially with the strides that Google ha

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